We get asked this question all the time and it is an important one!
The answer?
We have various advertising efforts that grow our panel on a regular basis such as social media. This serves as our biggest source of participants in our panel.
However, we also do everything from referrals, cold outreach, email blasts and a variety of more grass roots advertising. Our participants are great at spreading the Askable love and telling their friends and family of how Askable helps them.
It's super important to know that we don't just grow our panel pro-actively but also reactively as needed. So even if you have a more specific brief, we can usually go out and find these people (if not already in our panel) within a matter of days!